Job Posting #: 1893-24
Position Summary
The Marketing Specialist collaborates with internal and external partners to develop and implement strategic marketing strategies and campaigns to enhance the Agency’s brand visibility, engage target audiences, and support the Agency’s strategic goals. They manage digital channels, create compelling content, maintain brand message consistency, conduct market research, analyze campaign performance, coordinate video and photo shoots, and organize and represent the Agency at events such as media conferences, exhibitions, and open days. They will engage in vendor relationships as required for specialized deliverables such as photography, web design, and other mediums. The Marketing Specialist provides expertise in planning and executing marketing communications strategies for client, community, donor, and partner communications. They also contribute to internal communications, media relations, and crisis communication strategies in order to achieve consistent messaging with all partners.
Hours of Work
Permanent full-time (35 hours per week)
Location
- North Bay, ON
- Sturgeon Falls, ON
- Sundridge, ON
- Bracebridge, ON
- Parry Sound, ON
- Timmins, ON
- hybrid or primarily remote work may be considered. This position requires occasional travel.
Hourly Rate/Salary
Minimum $28.71 to maximum $34.93 per hour; salary commensurate with education and experience
Closing Date
This posting will remain open until the position has been filled
Qualifications
- Four (4) year Bachelor of Arts, Bachelor of Commerce, Bachelor of Business Administration in Marketing or related degree
- Minimum of two (2) years of experience in a marketing role, preferably in the health/social services sector
- Knowledge and demonstrated application of marketing theory and tools to develop, implement, measure and adapt marketing plans, strategic and tactics
- Strong knowledge of digital marketing channels, including social media, email marketing, and Search Engine Optimization (SEO)
- Advanced software skills using the Microsoft Office suite (Word, Excel, PowerPoint, Teams, SharePoint, and Outlook)
- Proficiency with graphic design programs, with a strong understanding and appreciation for design fundamentals; advanced skills in marketing analytics tools, and platforms
- Experience coordinating projects with external marketing vendors (photographers, videographers, designers, marketing firms) an asset
- Excellent written and verbal communication skills, including exceptional spelling and grammar; editing and copywriting experience an asset
- Excellent attention to detail, with strong creative thinking and problem-solving abilities
- Great organizational, and presentation skills with the ability to multitask to meet timelines
- Demonstrated commitment to workplace health and safety, with a willingness to contribute and lead in the culture of safety and prevention of adverse health events for clients and their families/caregivers, colleagues, other community members and yourself
- Demonstrate ability and commitment to maintain confidentiality
- Successful applicants will be required to provide:
- Proof of eligibility to work in Canada
- A valid class G Ontario driver’s licence and use of a reliable motor vehicle; insurability on Agency vehicle insurance policy
- Clear Criminal Record Check, including Vulnerable Sector Search
- Preference will be given to bilingual (French/English) candidates
Application Process
Hands TheFamilyHelpNetwork.ca is an equal opportunity employer and we value the importance of diversity, dignity and worth of every individual in the workplace. Hands offers accommodation for applicants with disabilities in its recruitment processes. If you are contacted by Hands regarding a job opportunity, please advise prior to the interview if you require accommodation.
We thank all applicants but only those selected for an interview will be contacted.
Please forward your resume and cover letter, quoting competition #1893-24, to:
Human Resources Department
Hands TheFamilyHelpNetwork.ca
391 Oak Street East
North Bay, Ontario P1B 1A3